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Mission
At LéJouriel Cosmetics we believe that beauty begins with self-love and a connection with nature. Our mission is to sell natural cosmetics that nourish not only the skin, but also the soul. We are committed to:

- Providing Authentic Ingredients: Carefully selecting ingredients of natural origin, from sustainable sources, to guarantee the purity and efficacy of our products.
- Ethics and Transparency: Promoting total transparency in our manufacturing practices, so that our customers can make informed, responsible choices.

- Emotional Well-Being: To offer a sensory experience that lifts the spirit and comforts the heart, because every application must be a moment of joy and serenity.
Our Values

1. Authenticity
We believe in transparency and authenticity. Each product tells a story, the story of nature and our commitment to offering the best.

2. Well-being
Your well-being is our priority. Our natural cosmetics are designed to nourish not only your skin and hair, but also your spirit, offering you a moment of softness and serenity.

3. Ethics
We support fair trade and work with producers who share our values. Every purchase contributes to a better world.

4. Motivation
We believe in beauty in all its forms. Our products celebrate diversity and encourage everyone to accept and love themselves as they are.

5. Community
We're more than a boutique; we're a community. We share advice, stories and precious moments with our customers.

Our history

LéJouriel, The Essence of Africa at the heart of your Care…

Once upon a time, in a small African village, a community lived in harmony with nature. The village’s ancestors had discovered the treasures of their land: shea butter, cocoa and black soap. These products, the heritage of ancestral know-how, had been used for generations to nourish, protect and beautify the skin. 

It was in this spirit that LéJouriel was born. Founded by a woman with a passion for natural beauty, our company’s mission is to share these treasures with the world. Each product we offer is a tribute to the richness of African soil, a bridge between tradition and modernity. 

Join the Adventure! 

We invite you to discover the world of LéJouriel. Each product is a story, an emotion, a link with Africa. Together, let’s celebrate natural beauty and authenticity. Be part of this sensory adventure, where every gesture counts and every choice has an impact. 

Let LéJouriel become your ally in your quest for beauty, well-being and respect for nature. Treat yourself to the best of Africa and let your inner radiance shine. It’s a promise.